Regnum Christi

MARKETING &
COMMUNICATIONS

Marketing & Communications

Kerrie Rivard

Director

The Marketing & Communications department supports the Territorial Directive College, all departments, and all federated institutions of the Regnum Christi Federation with promoting and safeguarding the visual identity, handling public relations and media relations, promoting a culture of communication, collaborating with the other communications offices throughout the world, coaching and supporting in times of crisis, and equipping RC members with tools and resources to help further the mission in respect to communications and marketing.

Resources for Locality Communications

How to Add Local Events to the RC Events Calendar

How to create an event

  1. To add a new event go to: https://dev.regnumchristi.com/events/community/add/
  2. Log in using your Regnum Christi Word Press User Information
  3. Add the Event Title
  4. Enter Event Description.
    1. Any text the organizer wishes to include.
    2. What is offered at the event, i.e., sacraments, talks, meditations, snacks, meals, etc.
    3. Schedule
    4. Link to register: use all caps, i.e. REGISTER, then highlight and add a link to the registration form. Select open in a new window.
    5. To embed a video, find the video on YouTube > select Share > select Embed > copy code and enter it into the text editor tab.
  5. Enter the Time & Date
  6. Upload an image from your computer. IMPORTANT: The image aspect ratio needs to be 16:9 or 800×450 pixels. It can be a .jpg, .png, or .gif under 128 MB in size. To avoid copyright infringement is very important that you have the legal right to use this image. For a selection of images you can use for various kinds of events click here.
  7. In the Event Categories box, select your locality. This filter is used to display your calendar on your locality webpage.
  8. In the Event Tags box use tags that correspond to your event type and audience, and wil match the information you input in steps 13 and 14 below ( for example mission , reflection, weekend retreat, young men, young women, young adults, boys, etc…)
  9. Set the Event Status as scheduled.
  10. Create or choose a venue from the drop-down menu
    1. Check the dropdown for the venue and select
    2. If the venue is not there, enter the name of the venue and the rest of the fields will appear
    3. Enter the address, city, state, and zip (do not enter the location website or phone; it is better for registrants to contact you with their questions)
    4. Set options to display a Google Map for the venue.
  11. Enter the Organizer or choose an organizer from the dropdown menu.
    1. Enter the name in the Title; select or create a new organizer
    2. Enter how the organizer wishes to be contacted, phone, email, or both.
  12. In the Event Website section, enter the Event Website page where people can get more information or register.
  13. Select the ‘Event Type.’ Only able to select one type. This field will be used to filter and search for events.
  14. Select the ‘Event for.’ Can select more than one group. This field will be used to filter and search for events.
  15. Enter the Event Cost.
  16. When ready, Submit Event. This sends a draft of your event for approval and publication.

How to edit an event

  1. Go to: https://dev.regnumchristi.com/events/community/list/
  2. Locate the event to edit and under the event title select Edit. This is also where you can delete an event.
  3. Make changes as needed.
  4. Select Update Event.

Questions? We’re here to help! Email us at [email protected].

Social Media Training

Getting Started on Instagram

Click here for the PDF document that is referenced in the video.

 

If you want to skip to a particular topic, you can use these timestamps:


0:21 – What is Instagram & why we use it
0:54 – How to get an account
1:52 – Posting Images
2:37 – Using Links
3:10 – Using Hashtags

Taking Instagram to the Next Level

Click here for the PDF document referenced in the video.
 
If you want to skip to a particular topic, you can use these timestamps:
 
0:33 – What are Instagram Stories?
0:58 – Why should we post to Stories?
1:40 – Why should we post to the Grid?
2:10 – How to create an Instagram Story
4:10 – Instagram Highlights
4:47 – Instagram Television (IGTV)
6:03 – Advanced way of using links
7:07 – How to Schedule Posts
8:39 – Tip: Customize Posts for the Intended Platform

Getting Started on YouTube

In this video, we walk through the process of creating a YouTube Channel, customizing your channel, and uploading and sharing videos. Follow the timestamps below if you’d like to skip to a certain part.
 
Click here for the PDF document that is referenced in the video.
 
1:03 Create a YouTube Channel
2:04 Adding Managers to Your Channel
4:07 Customizing Your Channel: Branding
6:08 Customizing Your Channel: Basic Information
7:14 Creating a Playlist
9:00 Uploading Videos
14:40 How to Share a Video

Taking YouTube to the Next Level

In this video, we walk through setting upload defaults, copyright claims, managing your community & comments, and best practices for live streaming. Follow the timestamps below if you’d like to skip to a certain part.

 
Click here for the PDF document that is referenced in the video.
 
0:21 Setting Upload Defaults
1:23 Copyright Claims
3:47 Managing Your Community & Comments
4:07 Settings
7:39 Best Practices for Livestreaming

Getting Started on Facebook

Click here for the PDF document that is referenced in the video.
 
If you want to skip to a particular topic, you can use these timestamps:
0:10 Why should we use Facebook
0:55 How Facebook is Used
1:56 Creating a Personal Account
2:52 Creating a Page
4:48 Posting to Your Page
5:53 Scheduling a Post
7:07 Adding more Admins
7:43 Sharing Posts to Your Page
9:06 Pinning Posts
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Alex Kucera

Atlanta

Alex Kucera has lived in Atlanta, GA, for the last 46 years. He is one of 9 children, married to his wife Karmen, and has 3 girls, one grandson, and a granddaughter on the way. Alex joined Regnum Christi in 2007. Out of the gate, he joined the Helping Hands Medical Missions apostolate and is still participating today with the Ghana Friendship Mission.

In 2009, Alex was asked to be the Atlanta RC Renewal Coordinator for the Atlanta Locality to help the RC members with the RC renewal process. Alex became a Group Leader in 2012 for four of the Atlanta Men’s Section Teams and continues today. Running in parallel, in 2013, Alex became a Team Leader and shepherded a large team of good men.

Alex was honored to be the Atlanta Mission Coordinator between 2010 to 2022 (12 years), coordinating 5-8 Holy Week Mission teams across Georgia. He also created and coordinated missions at a parish in Athens, GA, for 9 years. Alex continues to coordinate Holy Week Missions, Advent Missions, and Monthly missions at Good Shepherd Catholic Church in Cumming, GA.

From 2016 to 2022, Alex also served as the Men’s Section Assistant in Atlanta. He loved working with the Men’s Section Director, the Legionaries, Consecrated, and Women’s Section leadership teams.

Alex is exceptionally grateful to the Legionaries, Consecrated, and many RC members who he’s journeyed shoulder to shoulder, growing his relationship with Christ and others along the way. He knows that there is only one way, that’s Christ’s Way, with others!